
Marketing Made Simple: Finding Your Voice & Using Your Time Wisely
Saturdays: November 22nd, January 24th, February 21st
Instructor Bio
Marita Greenidge is the Marketing & Communications Manager for the International Association of Yoga Therapists (IAYT) and serves as Conference Lead for the Symposium on Yoga Therapy and Research (SYTAR). With more than a decade of experience in brand management, sales, and strategic marketing, she specializes in helping yoga professionals and organizations communicate their value with clarity and impact.
Marita holds a BSc. in Economics & Management (First Class Honours) from The University of the West Indies Cave Hill Campus and an MBA in Marketing & Entrepreneurship from The Simon Graduate School of Business, University of Rochester. A certified yoga instructor (200-hour YTT), she is also the founder of Ekam Wellness, where she teaches hatha vinyasa yoga classes designed to support stress relief and well-being through movement in natural outdoor settings.
Instructor Website: www.ekamwellness.com
Class Schedule
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Do you ever feel like marketing is overwhelming or like you have to do it all? This workshop will help you cut through the noise. We’ll cover the essentials—email, social media, word of mouth—and show you how to choose the channels that fit your personality and time. You’ll leave with a simple plan to promote yourself authentically, consistently, and effectively, without burning out.
Saturday November 22
12:00 noon PST to 2:00 pm PST
Price:
Full Series: $255 regular price
Individual Sessions: $85 per class
Discounted Price:
Full Series: $215 for early bird (Promo Code: MKTEARLY, through Nov 6th)
Individual Sessions: $75 for early bird (Promo Code: MMSEARLY, through Nov 6th)
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Finding the right people for your offerings can feel daunting. In this session, we’ll explore how to connect with your ideal clients and communicate the value of your services clearly, without feeling like you’re shouting into the void. Learn how to stand out in a crowded wellness space, even when you’re competing with gyms, studios, or other providers. We’ll cover practical strategies for increasing visibility and building trust. By the end, you’ll have tools to grow your reach with less stress and more confidence.
Saturday January 24
12:00 noon PST to 2:00 pm PST
Price:
Full Series: $255 regular price
Individual Sessions: $85 per class
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How do you turn your love of teaching into reliable income? In this final session, we’ll focus on balancing your passion with profitability. We’ll explore how to set fair pricing, recoup costs, and design offerings that provide steady part-time or full-time revenue. You’ll also learn how to create systems that save time and energy. With a focus on sustainability, you’ll leave with a framework for structuring your yoga business in a way that supports both your financial goals and your well-being.
Saturday February 21
12:00 noon PST to 2:00 pm PST
Price:
Full Series: $255 regular price
Individual Sessions: $85 per class
Discounted Price:
Full Series: $215
Individual Sessions: $75
Pricing:
Full Series: $255 regular price/$215 early-bird (Before November 6th)
Individual Sessions: $85 per class, $75 early-bird (Before November 6th)